Starting a fashion business can be very rewarding, but also demanding, as you’ll need to juggle lots of balls in the air, to get the business launched and trading successfully. Research and planning is key – with the large amount of competition out there, it’s essential to have a business strategy in place, and clear […]
The fashion industry contributes over £36 billion to the UK economy but is one of the hardest to succeed in, due to sizeable competition and the diversity of products available. So it’s essential for anyone starting up a fashion business, to have a business plan in place outlining their strategy, and to understand where their […]
Often, the reason we stay loyal to brands is because of their set of values. The best brands strive to combine physical, emotional, and logical elements into one exceptional customer, and employee, experience. 1. HAVE A CLEAR VISION – establish a clear vision for your brand and share this on all your communications and with your […]
Email marketing for a fashion brand, is one of the most powerful and effective ways of building relationships and trust with your target customers. Email marketing for a fashion brand, is one of the most powerful and effective ways of building relationships and trust with your target customers. This is your opportunity to communicate your […]
We were pleased to host one of our quarterly networking events at Work.Life Camden, with the focus this time on how to start selling online and increase sales. The evening was a sell-out with over 50 guests including Fashion Angel Business Club members, fashion entrepreneurs and online retailers covering a wide array of markets from babywear, streetwear, luxury swimwear, female […]
Financing a fashion business has always been a challenge, due to the high upfront costs developing & producing a collection, the length of time from initial investment to getting paid for your goods. And, as we all know, building a brand takes time. You may be able to start using your own savings but it’s […]
The fashion industry is one that naturally evolves – not only to meet supply and demand, but to keep up with shifting trends and to also stand out from competition. This is going to be truer than ever with the long term repercussions of COVID 19. And yet, throughout its many waves of evolution, fundamental […]
When looking for manufacturing partners, one of the key decisions you’ll need to make is whether you want to produce in the UK, or are prepared to manufacture offshore. There are many things to take into consideration – below is a list of some of the pros and cons: OFFSHORE PRODUCTION Benefits 1. Costs:offshore production […]
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