However, it isn’t easy and it’s important to understand what makes a successful pop up, how to drive customers to your shop, and the logistics involved.
Find out how it’s done, by joining us at this inspiring and informal talk, once again at Camden Worklife. We have an AMAZING panel including Bronwyn Lowenthal, Design Director of womenswear and accessory brand Lowie, who has extensive experience of setting up and running pop up shops for her own brand, Rosie Davies from PR & social media company The London Fashion Agency and Leon Goldwater CEO of the We are Pop Up platform (via satellite)
Chaired by Fashion Angel founder Alison Lewy, the panel will be discussing:-
• How to decide on the right location
• How to promote and drive footfall
• How to assess how much stock to take
• Tips to give your temporary space the ‘wow’ factor
• The costs involved
• Practicalities including insurance and logistics
As usual there will be plenty of opportunity to ask questions and to network with the speakers, Business Club members, and Fashion Angel team.
This talk is a must for fashion, jewellery, and textile and accessory brands looking to increase sales
BOOK NOW – places strictly limited and must be booked in advance.
Bronwyn Lowenthal Founder and Design Director of Lowie , a London-based ethically-minded womenswear brand. Bronwyn set up the brand is 2002, initially running market stalls and pop-ups before concentrating on wholesale to a broad range of retailers from small independent British boutiques through to international players such as Liberty, Anthropologie, Le Bon Marche and Beams. Lowie has run several successful pop-up shops in high traffic areas of London as well as countless fairs, markets and shows. The brand now has a permanent retail store as well as continuing to run selected pop-ups.
Leon Goldwater is CEO of We Are Pop Up , the world’s first marketplace and booking platform for temporary space, including Shop Share. He is the chairman of BrandSpots, a full-service pop-up shop provider and innovative outdoor media agency; and the co-founder of ICYMEDIA, Europe’s alpine media specialist, he also serves on the board for Europe Real Estate (REP), a European real estate media publishing and marketing company.
Rosie Davies, founder of The London Fashion Agency, a PR & account management agency offering affordable PR and marketing solutions for emerging brands and designers and one of our Fashion Angel Business Club partners.
Our venue this time is Work.life, a co-working space for freelancers and entrepreneurs in the heart of Camden.