The Bloggers Lounge

Endorsement from bloggers/influencers is now a vital part of any brand’s marketing and PR strategy, but with so much competition and the power of the big labels, how can your brand get noticed?


30th March 2106

6.30pm – 8.30pm

Worklife Camden
13 Hawley Crescent

FREE Business Club Members
£20 Non-members

• All booking is online on a first come first serve basis – book early to avoid disappointment
• Tickets must be booked in advance or you will be refused entry
• Business Club members receive a 20% discount but must reserve their place through the Eventbrite system using the promo code provided
• Booking is made via the Eventbrite online bookings system. Once you have confirmed your order, you will be directed to a secure Paypal website to pay.
• You don’t require a Paypal account to pay (you can use a credit or debit card), but if you do have a Paypal account, this can be used.
• Please print out your ticket and bring with you to the event.
• Participants are advised to arrive promptly otherwise the organisers may not allow them to join the session late as is disruptive to other delegates.
• Fashion Angel reserves the right to change the event advertised whether through the website www. or any other promotional material
• Bookings are non-refundable unless the event is cancelled by the organiser
We will never share, sell, or rent individual personal information with anyone for their promotional use without advance permission or unless ordered by a court of law. Information submitted to us is only available to employees managing this information for purposes of contacting you or sending you emails based on your request for information.

Find out how, by joining us at this inspiring and informal talk with Naomi Mdudu, editor of fashion/lifestyle blog The Lifestyle Edit, digital marketing strategist Marion Bergin, and PR practitioner and blogger Lilly Bussfeld who will be sharing their tips on how to get your brand noticed. We also expect to  be joined by a fashion lifestyle blogger TBC.

Chaired by Fashion Angel founder Alison Lewy, the panel will be discussing:-

• Tips on attracting attention of bloggers/key influencers

• How to identify who to approach

• How to work with & build relationships with

• Nature of the blogger/brand relationship – is it always commercial?

• Steps a brand can take if on a limited budget

• How to use your own blog to build your brand and leverage influencers

As usual there will be plenty of opportunity to ask questions and to network with the speakers, Business Club members, and Fashion Angel team.

This talk is a must for fashion, jewellery, textile and accessory brands looking to increase exposure.

BOOK NOW – places strictly limited and must be booked in advance.

Many thanks to our industry partner Moneypenny, who are kindly sponsoring the event.
Moneypenny bird logo RGB

Naomi Mdudu
Founder and Editor of fashion & lifestyle blog The Lifestyle Edit

Marion Bergin was founder of successful brand Bitching & Junkfood where, with only a small budget, she managed to build the brand on the back of using social media and a widely followed blog, resulting in being stocked in over 50 global retailers. She now advises labels on branding, digital marketing & social media strategies.

Lily Bussfield is account manager at Black Diamond PR, contributor to Vogue Ukraine and an  ardent fashion blogger with over 40K Instagram followers.

Our venue this time is, a co-working space for freelancers and entrepreneurs in the heart of Camden.
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Refreshments will be served

The session was fantastic – I got so much out of it and feel a lot more certain about the route I need to take in getting my product manufactured. Thank you so much.
Lissa, Perkies Bras
Thank you so much. I really enjoyed the workshop and I’m now using the information you’ve provided to push me in the right direction to get the ball rolling.
Tenneka Richards
Very useful workshop, engaging presenter and great workshop. I feel more confident to approach buyers now. Thank you!
Alyse Webster
There is literally nothing that could have been improved upon.
Roshni Mahtani, Alighieri Jewellery