MENTORING, BUSINESS SUPPORT AND ACCESS TO FUNDING FOR THE FASHION INDUSTRY

Routes To Market Workshop – October 2024

Elevate Your Fashion Brand & Increase Sales At Our Exclusive Hybrid Workshop

Routes To Market Workshop – October 2024

Elevate Your Fashion Brand & Increase Sales At Our Exclusive Hybrid Workshop

Date TBC

Time 10AM – 1PM

Venue British Library, Business & IP Centre or Zoom

£48 + VAT Business Club Members
£60 + VAT Non-members

In the dynamic world of fashion and accessories, defining a distinctive brand personality, pinpointing your brand positioning and identifying suitable sales channels is key amid the myriad of products and competitors in the market.

To empower your journey, we invite you to join our exclusive Routes to Market hybrid workshop which you can attend in-person or via zoom. This practical & transformative session is a must-attend for clothing, accessory, home wares, and jewellery brands that want to increase sales.

During the session, fashion industry expert Alison Lewy MBE will guide you through the following:

1. Market Research: Delve into understanding your customers and competitors  to tailor your approach effectively.

2. Wholesale (B2B) vs Retail (D2C): Uncover the strategic nuances between business-to-business and direct-to-consumer models.

3. Wholesale Processes: Navigate the evolving landscape of wholesale buying processes and cycles.

4. Trade Show Overview: Gain a comprehensive overview of the impactful world of trade shows.

5. B2B Channels: Explore the digitization of B2B wholesale channels and harness its potential.

6. D2C Retail Sales Channels: Overview of direct-to-consumer retail sales channels, both on and offline.

7. Online Platforms vs. Marketplaces: Assess the pros and cons of selling via third-party platforms versus establishing your own online boutique.

8. Setting  Up Your Online Boutique: Key considerations when setting up your own ecommerce store.

By the end of the session, you’ll not only possess a deeper understanding of the channels aligning with your products, but also be equipped to formulate a tailored sales strategy.

You can join us in-person or via zoom, so don’t miss this chance to elevate your brand and turbo charge your sales. Secure your place today!

• All event bookings are online on a first come first serve basis – book early to avoid disappointment

• Tickets must be booked in advance or you will be refused entry

• Business Club members receive a 20% discount but must reserve their place through the Eventbrite system using the promo code provided

• Booking is made via the Eventbrite online bookings system. Once you have confirmed your order, you will be directed to a secure website to pay.

• You don’t require a Paypal account to pay (you can use a credit or debit card), but if you do have a Paypal account, this can be used.

Any discounts offered may be withdrawn at any time if not paid for

• Please print out your ticket and bring with you if a physical event.

• Participants are advised to arrive promptly otherwise the organisers may not allow them to join the session late as is disruptive to other delegates.

• Fashion Angel reserves the right to change the event advertised whether through the website www.http://fashion-angel.co.uk/ or any other promotional material

• Bookings are non-refundable unless the event is cancelled by the organiser

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